CLIENT / RADIO-CANADA

BRAND OFFICER / MARIE-ÈVE TREMBLAY

CHIEF OF COMMUNICATIONS AND MARKETING / ÉMILIE BRAZEAU-BÉLIVEAU

ART DIRECTOR / KEVIN PERRON

PRODUCTION / ELIANE SAUVÉ (CONSULAT)

PRODUCTION COORDINATOR / BÉATRICE CÔTÉ

DIRECTOR / DOMINIC GOYER

ASSISTANT DIRECTOR / CAROLINE BARILLET

PHOTOGRAPHER & DOP / SIMON DUHAMEL

GAFFER / DANIEL HO-TIENG

MACHINO / MAXIME LANGLOIS

BEST BOY / GUILLAUME PELLETIER

CAMERA ASSISTANT / CHRISTOPHE SAUVÉ

PHOTO ASSISTANT / RENAUD ROBERT

Play-doh campaign. Executive Creative Director: Claudio Campistó & Cristian Ulloa Copywriter: Sergio Duarte Art Director: Sergio Duarte Illustrated

Centrepoint is a department store in the Middle East. it is leading fashion retailer with over 120 stores. it houses four different brands within, which in turn sell different brands from around the world. The four concepts of Centrepoint (Splash, Shoemart. baby shop, lifestyle) make the world of spring summer. four different colours. four different themes of Spring Summer ( Park, Picnic, City, Beach), inspired by the brand colours, all in Pink, Blue, Red, Yellow.

Amnesty International France signs a new campaign with fangs with DDB Paris . As explained in the launching statement, Amnesty is an NGO that receives no financial support, “neither from governments nor from companies, which gives it formidable independence and legitimacy.” But this independence has a cost: that of resting solely on the motivation of its troops, members and volunteers. However, according to Amnesty, the new generation “does not engage in NGOs”.

You don’t have to be Albert Einstein to leave something for humankind. Become an organ donor.

Core Branding for All Target Stores.

Design of panels of inspiring figures for the agency Pandora Communication

Our creative concept for Africa’s Deadliest TV show is to exemplify the face-to-face aspect of predator versus prey in a creative manner through the circle of life. Visually, we have personified the tension that exists between the two animals through dramatic art. Verbally, we have reinforced this through a consistent headline that sits across all communication.

Print advertisement created by Rocket Yard, Estonia for National Geographic, within the category: Media.

Whiskas Magazine Art director: Denise Cole

Jean-Yves Lemoigne is an advertising photographer since 2004. He works with the top creatives agencies in the world.